Have you ever heard people tell you that you need to be passionate and love what you're doing to be successful? The truth is that just because you're passionate, it doesn't mean you're going to make money and generate high business growth.
In this article, we are going to share with you 4 concepts and advice for faster business growth.
Hi there, and welcome back to Serendipity Marketing. We're a digital marketing agency with a mission to help small businesses grow by applying psychology to their marketing strategies.
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So, let’s get straight to the point.
1. Focus
The first one is to focus. Yes, you may be passionate about what you're doing but just because you're passionate, it doesn't mean you're going to make money.
Passion means that you're going to put the time and energy into whatever your idea is. It means that you're not going to give up and you’re going to keep pushing. And this is the base of success.
But if you're not focusing on a big idea, you're not going to make a ton of money.
You need a focus on a big idea.
If you're focusing on self-driving cars, or on disrupting the taxi industry like Uber, on sending people into outer space and living on Mars; those are big, gigantic ideas and you may not have to go that big.
But you can go to Google Finance and Google Trends and type in words, phrases, or stock symbols and you can see how big other people are. And if you're a fraction of them as 1% of them that there are 300 billion-dollar company, you'll still be a multiple billion-dollar company.
So, focus on a big idea.
2. Move as fast as possible
The second thing is that you need to move as fast as possible. As most young entrepreneurs treat their business like a baby, you know with your baby you don't want to get hurt. You want to be perfect. Everything is precious.
But that isn’t how it really works.
The reality of the business world is that if you don't move fast, people are going to trample all over you.
It's like a bull. You know those people are going like a bull with their little red cape.
Well, you know what? Some get trampled and you're going to get trampled on too by your competitors if you don't move fast.
So, execute as quickly as possible.
It's okay not to be perfect. It's by far more important to move fast.
Alright, now before we move on with the next business growth strategy, have you ever thought about how much you should invest in marketing to generate constant business growth? Click the button below to calculate the ideal marketing budget you should allocate for higher visibility, engagement, and profit.
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3. Learn from your mistakes
The third thing is that you're going to make mistakes and that's okay.
But avoid making the same mistakes over and over again.
Mark Zuckerberg, Elon Musk, Bill Gates, Warren Buffett, do you know what all four of them have in common?
They've all made big mistakes.
But they are still billionaires.
And that’s because they learn from their mistakes.
Look at Mark Zuckerberg and Facebook. He tried to buy Snapchat but didn't go through. He tried creating something that killed Snapchat, but it didn't work out at the beginning.
But eventually, Instagram, which they own, overtook Snapchat. Why? Because Mark learned from his mistakes.
You're going to make mistakes too, but just because you make mistakes, doesn't mean that you won't do well.
Learn from them. Avoid making the same ones over and over again and eventually, you'll learn what not to do.
And if you learn what not to do, you'll start doing the right things.
4. 80/20 rule
The last tip is an 80/20 rule. A lot of people are like “I went to a really good college and I'm a lawyer. I work so hard so why am I not doing well?”
It doesn’t matter if you're a lawyer who went to Harvard or Stanford. Working hard and having a good education doesn't guarantee success.
If you want to be successful, you have to realise and focus on the 80/20 rule and what that is.
You want to. take 80% of your energy and focus on the 20% most important tasks you have.
Everyone believes that putting a lot of time and energy is what makes you successful.
But no.
Putting a lot of time and energy into the right things is what will make you successful.
So, find out those little few things that'll move your business and focus on them.
Take most of your energy and focus on the right thing. At first, you may be focusing on what you think is the right thing, but you may not be seeing results.
And if that keeps happening week after week, even if they're not even small results, then that means you should be shifting your energy onto something else.
If you're not sure why you should be spending your energy leave a comment below and we'll be there.
We'll respond and tell you if you're doing the right thing or the wrong one.
If you need help with your digital marketing to faster business growth in terms of visibility, engagement, and profit, contact us today and speak with one of our digital marketing experts to see how we can build the bridge between the point you’re standing at right now and your goals.